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Press Release Headlines
5/14/2001
Rock Bottom Aides Endangered Salmon Species; Proceeds From Sales to Benefit Local Salmon Recovery Efforts
Rock Bottom Restaurants Inc.
PORTLAND, Ore., May 11 /PRNewswire/ -- Three Pacific Northwest Rock
Bottom
Brewery locations located in Portland, OR and Seattle and Bellevue, WA will
team up to raise money for local Salmon recovery efforts. Each Rock Bottom
will tap a classic ESB (Endangered Salmon Benefit Beer) style brew on
Thursday, May 24 and donate a portion of the proceeds of the sale of the
beer
to the worthy cause. They are also are partnering with the National Fish
and
Wildlife Foundation who have agreed to match any funds raised by Rock Bottom
and donate them to the cause.
Each Rock Bottom location will also provide volunteers from it's staff
to
get their hands dirty while working with local organizations to help rebuild
streambeds and plant native vegetation in efforts to improve salmon habitat.
"We're doing this to show that everyone can help with salmon recovery
literally in their own backyards. Not many people realize that there are
existing salmon spawning grounds in our urban areas in the Pacific
Northwest.
This is a chance to raise awareness about these valuable watersheds and help
ensure that these fish will return year after year," said Van Havig, Rock
Bottom Portland Brewmaster.
For more information please contact Colleen Dooley, Pacific Northwest
Marketing Manager at 503-796-0723.
Based in Louisville, Colorado, parent company Rock Bottom Restaurants,
Inc. owns and operates 75 restaurants -- 48 "Old Chicago" restaurants and
27 brewery restaurants operating under the names "Rock Bottom Restaurant &
Brewery," "ChopHouse & Brewery" and "Walnut Brewery." The Company recently
acquired four Brew Moon bistro and breweries located in the Northeast. All
of
Rock Bottom's restaurants are casual dining establishments featuring
attentive
customer service, high-quality, moderately priced food and a distinctive
selection of micro-brewed and specialty beers served in a comfortable and
entertaining atmosphere.
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