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4/17/2001
LOMA Finds Good Service in a Fishy Place; Pike's Place 'Fish Philosophy' presented at Customer Service Conference

NEW ORLEANS, April 17 /PRNewswire/ -- A fish market may not be the model you would expect for superior customer service, but the LOMA Customer Service Conference will reveal that sometimes you must look beyond the basics to bring winning service to your organization.

A presentation about the passion and work ethic at Pike's Place Fish Market in Seattle will be part of the LOMA Customer Service Conference on June 11-13, 2001 at the Windsor Court Hotel in New Orleans, LA.

Though their work is cold, wet and smelly, employees at Pike's realize they have the power to choose the attitudes they bring to work. This attitude, known as "The Fish Philosophy," has inspired organizations such as State Farm, Guardian, Minnesota Life, Royal and SunAlliance, Nationwide and American Express to create more effective, fulfilling and human workplaces.

This year's conference, "Looking Beyond the Basics," will provide an inside track on customer loyalty, full contact centers and customer relationship management. Cutting-edge presentations will be made by more than 20 companies including USAA Life, The MONY Group, Pan American Life, Prudential Insurance Company of America and Sun Life Assurance Company of Canada.

"Experts in the financial services industry will show what has worked for them in the past and what is needed in the future to bring service to a new level. We'll hear about groundbreaking approaches, practical case studies and innovation in customer service from the people who do this everyday," said Jim Huffman, Assistant Vice President, Insurance Operations, LOMA.

Known as the "original pioneer" of the call center industry, Dr. Jon Anton of Center for Customer Driven Quality at Purdue University will reveal how call centers are transforming into tele-web centers. By integrating their call centers with Web sites, companies will achieve a greater level of innovation and efficiency.

Tom Davenport, author of "Human Capital," will discuss why managers plan the biggest role in attracting, retaining and generating great performances from employees. Davenport, a principal at Towers Perrin, will reveal factors that trigger employee commitment and engagement.

The conference fee is $995 for LOMA members and $1,990 for nonmembers, if they sign up by May 10. Online registration is available at www.loma.org . For more information, call 770/984-6446 or e-mail [email protected] .

Note: To download photographs, please visit www.fishphilosophy.com .

About LOMA

Established in 1924, LOMA is committed to a business partnership with its world-wide members in the insurance and financial services industry to improve their management and operations through quality employee development, research, information sharing, and related products and services. LOMA's 1,250 member companies are based in more than 70 countries.

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